April 6th 2021

Bringing
wall street to
main street

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Target

Target source

Target's new Private Label brand is aiming to make everyday your Favorite Day, by bringing you new goodies like premium ice cream and candy.

GIF source

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Their existing Good and Gather brand is instead more focused on healthy options... and which oh by the way generated a whopping $2 billion in sales for Target in 2020.

Forbes source

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Both brands are private labels, meaning they're owned and exclusively sold by Target... like Kirklands from Costco or literally everything at Trader Joes.

GIF source

BMB source

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Mega corporations use their online sales data to know exactly what products customers want. They then use their brick-and-mortar stores to give customers direct access.

BMB source

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Private label brands are way more profitable for the mega corporations. Maybe that's why Target has 40 of them with 30 of those launching in just the last 5 years.

Glossy source
GIF source

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Target now has 10 billion-dollar brands, with four of those crossing the $2 billion per year mark.

Fortune source
GIF source

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Amazon competes with Target and has 111 private label brands, like AmazonBasics, which offers 4,152 products on its own.

Digital com source

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Another competitor, Walmart, just launched a new private label, Free Assembly, which is taking a shot at 'forward fashion'. Could it be the next Prada? 😅

Total Retail source

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More importantly though... Target can now deliver their new Favorite Day ice cream directly to your door via Shipt. No need to leave your house ever again!

Fool source
GIF source

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Target's private labels are forcing well-known brands such as Apple, Disney, and Levi's to come to the table and strengthen relationships. Ulta Beauty will begin to open inside Targets this year.

Reuters source

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$TGT

Target had a massive 2020, growing market share by $9 billion and revenue by $15 billion. Consumer shopping will most likely look different in 2021compared to 2020, which was driven by the pandemic.

Fool source

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$TGT

Technicals show 14 BUY indicators and 2 SELL indicators – including momentum, which could be signaling an overbought environment. Zacks gives it a 3-hold ranking.

TradingView source

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$TGT

Zain Akbari, an equity analyst for Morningstar, has given it a fair value estimate of $127. He advises that you think about waiting for a more attractive entry price.

Morningstar source

By: Brian Kilpatrick

A Proud Partner of Business Web Stories

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KILPATRICK

THE